Archive for September, 2010

What a Great week at metro FOR MEN

Friday, September 24th, 2010

I want to thank KTLA and Allie Mac Kay for contacting me to open up our shop to them to host a segment on men’s grooming.  On Tuesday, September 21, 2010 at 4:30 am, the KTLA van pulled in and got straight to work for the first airing at 5:40am.  I would also like to thank my staff who got up EXTRA early to be at the shop providing services to guests.  Thank you Mackenzie, Joel, Michelle, Elaine, Kim, Claire, Alyse, and April.  This could not have happened with out you.  Thank you to our customers who showed up that early and stayed for 2 hours to participate in this event.  Thank you Mark, Tom, Jim, Patrick, Mark, and Michael.  These customers braved showing Southern California they wax their noses, ears and back and coloring their grey hair.  Having Allie Mac Kay at metro FOR MEN was a blast! 

What has happened since Tuesday?  Our phones have been going crazy with new customers scheduling appointments, we have new followers on Twitter, the shop has a lot of  new fans on Facebook, and most of all the staff at metro FOR MEN is excited with all the attention.  I cannot express my gratitude enough.  To my blog readers, please watch KTLA morning news and especially Allie Mac Kay (www.KTLA.com) and tell them you appreciated the segment on metro FOR MEN.   Didn’t see the episode?  Here’s the links:

http://www.ktla.com/videobeta/7b0db072-aae5-45c3-95d7-4d73d3dc6aff/News/KTLA-Metro-Men-The-Grooming-Environment-for-Men-5AM-

http://www.ktla.com/videobeta/aa4323bc-9ca0-484e-b77c-c4cd41de769c/News/KTLA-Manicures-Waxes-for-Men-7AM-

Enjoy the Show!

Hello MFMers

Friday, September 17th, 2010

metro FOR MEN has been asked to be featured on KTLA morning news showing their viewers that men do take care of themselves too.  This is a huge honor for the shop and will give metro FOR MEN some major exposure.  Please watch us on Tuesday, September 21, 2010 beginning at 5:40 am to 7:46am.

If you would like to participate and show your support of metro FOR MEN, please come to the shop:

15382 Alton Pkwy., Irvine, CA  92618 at 5:25am

Let’s show KTLA’s viewers what a great place this is and why men should “get their groom on” at metro FOR MEN!

Ask the Men’s Grooming Expert

Thursday, September 9th, 2010

I do believe Nioxin works to curb the number of hairs lost per day.  I use it and saw a difference in how little hair was left in my brush every day.  It took about 4 months when I noticed it because it took that long to clean all the debris on my scalp and strengthen my hair.  metro FOR MEN has carried this product since its opening in 2004 and has continued to see strong sales even in this economy.  Why? Because men are concerned about hair loss and feel very comfortable speaking with their stylist about such a sensitive issue.  It’s up to us stylists to educate our guests about hair loss, what causes it, and how to slow it down or stop it.  Nioxin is designed to clean the scalp skin, bring blood flow to the follicle, and keep each hair in the longest growth stage possible.  This means that more hair will remain on the scalp than being lost.    Nioxin is for everyone not just the person losing hair.  At any age, any of us could experience hair loss and Nioxin can be used for preventative measures.  Concerned about hair loss, speak to your stylist and ask how you can confront it head on.

At metro FOR MEN our technical staff is educated on hair loss for men, treatments for hair l and how to educate our male guests about it too.  If you have a concern and have questions, please feel free to call us anytime.

Ask the Men’s Grooming Expert

Friday, September 3rd, 2010

Do you remember your dad using a shaving brush with a cup and soap?  I do and I was never quite sure why he used a shaving brush.  I have devoted the past 12 years of my cosmetology career to men’s grooming and I continue to learn every day about this niche market.  I have recently learned about the use and need for shaving brushes.  I found a great explanation of the history, brush quality, and need for shave brushes on Wikipedia.  here’s the link: 

http://en.wikipedia.org/wiki/Shave_brush

According to Wikipedia…”The greatest benefit from shave brush use is the tendency to soften and lift facial hair before a shave. Applying shaving cream by hand mats hair or raises it unevenly. Shave brush use, however, requires agitation of the soap or cream in a mug to form a lather suitable for a shave, before application of the lather to the face in a gentle circular motion. Therefore, a razor does not need to be pressed to the skin in order to provide a close shave…”  Wikipedia also explains that the more bristles on the brush the more water the brush holds, which leads to a richer lather consistency.  The thicker the lather will create less drag from the razor over the skin and this will lead to less irritation.

I’ve purchased many shaving brushes for our guests to buy over the years at metro FOR MEN.  Having researched this topic, I now feel more equipped to explain the features and benefits to our guests, as well as make better purchases of badger brushes in the future.